Agency buildings are working offices: most are exterior photo spots only, with no public entry. Agencies relocate every few years, so confirm the current address before you travel.
Working HQ for BTS, TXT, ENHYPEN, LE SSERAFIM, BOYNEXTDOOR and more — exterior photo spot only, no public entry. The HYBE Insight museum here closed in Jan 2023 and has not confirmed a Seoul reopening — check official channels before planning a museum visit.
SM's current headquarters near Seoul Forest, after moving from Gangnam. Distinctive facade is a popular exterior photo spot — no public tours of the building itself.
JYP's headquarters in Seongnae-dong, near Gangdong-gu Office Station — the company scrapped a planned move to a new Godeok-dong building in Oct 2026 and is staying put, expanding into neighboring buildings instead. Exterior photo spot only.
YG's Hapjeong headquarters, expanded with a newer building alongside the original. The exterior and logo sign are a regular stop on fan walking routes.
SM's production/recording studio in Gangnam, separate from the Seongsu HQ — a long-running fan gathering spot for fansigns and comeback promotions.
HYBE's NewJeans label, based in the same Yongsan Trade Center complex as HYBE HQ — exterior only, no public entry.
HYBE's LE SSERAFIM label, based in the same Yongsan Trade Center complex as HYBE HQ — exterior only, no public entry.
HYBE's ENHYPEN label, based in the same Yongsan Trade Center complex as HYBE HQ — exterior only, no public entry.
HYBE's SEVENTEEN and NU'EST label — a dedicated street-level building with visible PLEDIS signage, a popular exterior photo stop.
Home to IVE, Monsta X, Cravity and more, in Cheongdam — exterior only, no public entry.
Home to (G)I-DLE, BTOB and more — storefront-level building with clear CUBE ENTERTAINMENT signage, near Seongsu.
Home to SF9 and FNC's acting roster — exterior only, no public entry.
Home to Mamamoo, Oneus and Onewe — exterior only, in Dongdaemun-gu, a bit off the usual Gangnam/Yongsan agency circuit.
Home to ZEROBASEONE — exterior only, no public entry.
PSY's label, also home to Jessi and more — exterior only, in southern Gangnam.
Home to ASTRO and actors Cha Eun-woo and Kim Seon-ho, in the building that used to house SM's headquarters — exterior only. It is a working office, so check official channels before planning anything beyond a photo from the street.